The stand of Zwijsen

Once again, we realized Zwijsen’s booth at the NOT fair at the Jaarbeurs in Utrecht.

The NOT is an annual education fair, which many education professionals venture to visit.

The booth showcases different pillars of Zwijsen, each with its own corner and facilities for explanation.

zwijsen_stand_cialona_standbouw

Interactive booth

Fun interactive features have been placed in the booth, such as the open photobooth, some touch screens, a quiz and a presentation area. These items make the booth more interesting for the visitor. You can click on things you want to know more about and, for example, participate in the quiz to test your knowledge. Taking part ensures that people have a more positive experience and will remember the booth for this reason and thus remember Zwijsen.

Interaction at a trade show booth is very important, so to ensure that your visitors remember you. A good experience does a lot. The photobooth provides fun moments on the day, but it has much more impact afterwards. The photos are viewed, used and hopefully even shared on social media, so Zwijsen is back in the picture online. Moreover, Zwijsen collects a lot of contact information this way, because people can receive the photos in their mailbox.

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